FACTOID:
Ingram, Amazon, Borders and Barnes & Noble sales account for 85 percent of
publisher sales |
PUBLICITY
101:
*Add
your website to Google, Yahoo, AOL, Hotbot, MSN,
Altavista,
Lycos, Overture, Dogpile, and Excite. Don't pay anythingto be listed, make sure your website has great
meta tags.
*Send
chocolates to your publisher’s publicist. Make
sure she knows your name.
*Drop
in on book stores. Offer to sign copies of your book, as
signed copies sell better.
*Get
some media training and make yourself available for radio
and television interviews. Talk in sound bites. Be funny!
Guerrilla Tactic
If you can't find
an event or anniversary to tie your book into, create a day of your own!
~~Guerilla Marketing for Writers |
Top Book Festivals
*Texas Book Festival
*Miami Book Festival
*LA Times Festival
*BookExpo
|
BOOK PROPOSAL 101:
*Know
who will buy
YOUR book.
*Know
what other books are on the market. Don't trash competitor books in
your proposal.
*Know
what you're promising your readers.
*Know
why you're the best person to write the book.
*Know
how you'll promote your book. Build up your online platform.
*Make
sure you sign a Collaborator Agreement with any co-authors. Who owns which rights? Who pays for various expenses?
Who gets
the first royalties? Who has final say in copy
edits?
SUPER TIP:
If you can, buy a lifetime supply of your books. They may suddenly go out of print without your having a chance to buy copies. |
Top Ten Book Markets
in the U.S.:
*New York
*Los Angeles
*Chicago
*Philadelphia
*San Francisco
*Boston
*Dallas-Ft. Worth
*Washington D.C.
*Detroit
*Atlanta
|
